One hub for Artera's Apollo rollout resources.
A focused resource set for the Groove migration, SDR enablement, value plays, domain buildout, and warmup execution. Each page opens as a standalone guide so Tyler and the Artera team can share the right asset with the right audience.
Open the asset that matches the conversation.
The recommended first share is the Value Acceleration Playbook, with the provisioning plan available when Artera is ready to execute the domain work.
Value Acceleration Playbook
Executive-level plays for job change alerts, customer expansion, AI Services Model positioning, and revenue lifecycle alignment.
SDR Resource Guide
Rep-ready prompts, buyer personas, sequence frameworks, talk tracks, objection handling, and daily workflow for Apollo outbound.
Apollo Workflow Guide
Three workflow paths for moving from Groove to Apollo, including active-opportunity controls and sequence membership cleanup.
Domain and Mailbox Calculator
Interactive planning model for domains, mailbox count, daily send volume, warmup timing, and annual credit assumptions.
Domain Provisioning and Warmup Plan
Operational checklist for DNS, mailbox setup, Apollo connection, warmup ramp, launch gates, and monitoring once Artera approves the domain plan.
Use the hub as the follow-up container.
The package is built to support both the immediate domain conversation and the broader Apollo operating motion.
Lead with the value playbook.
Use it for Tyler or leadership when the conversation is about why Apollo matters beyond the Groove migration.
Route SDR leaders to the enablement guide.
It gives managers a team-ready playbook for research prompts, healthcare personas, outbound copy, and day-to-day Apollo habits.
Use the workflow guide for implementation.
It frames the Groove transition around controls, cleanup, and workflow selection instead of only feature setup.
Open the calculator for domain planning.
It turns the domain and mailbox conversation into a model Artera can adjust while the team decides on send volume.
Use the warmup plan once Artera commits.
It gives Tyler and the SDR manager a checklist for DNS, mailbox setup, Apollo connection, ramp limits, and go-live gates.